Let’s kick this off by celebrating the LGBTQIA+ community, and wishing everyone a happy Pride!
We love seeing brands show their support and understanding of the importance of Pride Month. Keune UK Haircosmetics has taken a stride in support by introducing a limited Pride edition of its Lumi Coat Supreme Cream. Keune Uk will donate £1 from every sale towards Switchboard, the UK’s national LGBTQIA+ helpline.
Established in 1974, Switchboard provides a one-stop listening service for LGBTQIA+ people on the phone, by email and through Instant Messaging and, to date, has received more than four million calls. The charity offers guidance and support on subjects ranging from sexuality, gender, identity, isolation, mental health, sex to relationships.
Let’s hear from general manager of Keune UK, Darren Potter:
“At Keune, we strongly believe in building a community that celebrates diversity and embraces the fundamental human rights of every individual. We are all very proud to introduce the limited-edition Pride packaging on our Lumi Coat Supreme Cream and to help support the fantastic work that Switchboard does.”
That’s not all…
Keune global will donate a part of the profits from the sale of this limited edition product to Hivos organisation’s Free to be Me campaign, directly supporting the LGBTQIA+ community in the fight for freedom and equality.
How to use:
Lumi Coat Cream Supreme is easy to use:
- Simply apply to on clean damp hair –start from the middle of the hair right down to the ends.
- Activate with a blow-dry. For curly hair use a diffuser.
- For best results, style as desired with Keune products.
To find out more, visit keune.com/uk
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Looking for some more colour inspiration? Here you go: INSPIRATION