Making a difference to the lives of young teens

Introducing mobile hairdresser and session stylist Casey Dale who is making a difference to the lives of young teens in her area. She has been working with her local secondary school in South London to provide a safe space where young people can learn and practice caring for their hair type with practical skills and positive affirmations. The lessons form part of the children’s curriculum enrichment programme and run for six weeks. 

Casey Dale Denman

Let’s hear from Casey: 

“I first came up with the idea for the workshops when I was volunteering on a ‘back to school’ charity drive. On the day of the event I chose to offer haircare and braiding, and each child’s hair told a story. I realised that lots of children don’t have the knowledge, confidence or funds to take care of their own hair and as a result their well-being was being affected. I wanted to change that.”

Casey Dale Denman

How inspiring! 

Casey has created a book called “The Beginners Guide on How to Care for Your Hair at Home” which can be purchased on and offers the book along with knowledge and positive well-being advice to the teens in her class. It can be hard to win over secondary school kids but Casey has since been asked to return to the school to run classes for mixed-year groups 9 and 10. What an impact Casey must have made! 

Denman has since supplied the Deman power Paddle D38, Denman Tangle Tamer D93M and Denman Rake Comb DC09 for Casey’s workshop participants and Casey invites any brand interested in supporting her workshops to get in touch on Instagram @iamcaseystyles. Kevin McNamee, CEO of Denman International says “This is such a fantastic initiative and one that we couldn’t resist supporting.”

This isn’t all… 

The plans for rolling out Casey’s “empowerment within” strategy don’t stop with schools – Casey offers workshops for all ages from 5-year-olds to adults who want to learn the best way to care for their own hair type and texture. And it doesn’t stop here; long term, Casey would like to see her workshops taught in schools across the UK and has a vision of them becoming an accredited course for future learners in the NVQ structure.

Looking for some more colour inspiration? Here you go: INSPIRATION.


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