Colour is such a massive part of any salon business. We love to hear about any product or treatment to allow us to get even more creative with colour. Obviously without compromising the heath of clients’ hair.
Promising to deliver this reassurance is ASP Vitaplex, a new biometric hair treatment.
A product that allows you to lighten and colour hair without having a negative impact on its integrity.
There’s also an aftercare kit containing shampoo, conditioner and 03 Bond Preserver.
So, how does this biomimetic technology work? According to the experts at ASP, it actually rebuilds damaged hair. It allows the hair to respond to colour as well as to appear stronger and healthier. The take-home kit ensures that hair continues to be taken care of after the client reaches their home.
Like the Vitaplex treatment, the ASP Vitaplex line shampoo, conditioner and 03 Bond Preserver also contains RAV19 Complex. A special ingredient which reconstructs the keratin structure by replicating and replacing, in exact sequence and quantity, the 19 amino acids that can go through damage during chemical services – effectively restoring the hair to its natural state. Sounds impressive to us!
ASP Vitaplex: Home Treatment
Vitaplex Shampoo hydrates, strengthens and protects the hair, while enhancing the action of Vitaplex. We also love the fact that its sulphate-free formulation mimics the Keratin structure and leaves hair in fabulous condition.
Clients should follow the shampoo with the silicone-free Vitaplex Conditioner for irresistible, beautifully conditioned hair.This homecare reverie is includes the 03 Bond Preserver – a strengthening treatment for clients to maintain the significantly improved healthy hair at home.
With your sights set firmly on boosting salon business with retail, we encourage you to consider extra retail sales. These will help ensure clients are happy with how long their colour lasts and how great it makes the hair look.
At Colour World UK we believe in colourists being equally important as hairdressers to the success of a salon business! Clients deserve excellent colour services, embracing the importance of a great colour consultation through to end result. We salute manufacturers and brands offering a great product innovation which enable colour technicians to explore their creativity and offer a bespoke colour to every client. We offer colour conversation and inspiration for you to browse, and respect colour-focused education and events from what’s on and where, to our own Colour World UK event 2018 which support our industry and promise to do our best to bring you news and information to help you succeed.
Looking for some more colour inspiration? Here you go: