It’s always rainbow hair season here at Colour World, whether you’re into expressive brights or perhaps adore more subtle shades; we love keeping you updated on the best ways to bring colour into your client’s lives. We spoke to Pulp Riot Artist, Katie Geddes who gave us some top tips on how to keep your client’s hair vibrant this summer.

Katie, tells us, “Brights are always popular with celebrities such as Billie Eilish and Katy Perry who show that they can be styled in a wearable way. There are a lot of myths surrounding bright colours such as it won’t last more than a couple of shampoos, but my clients can easily get anything from 6-12 weeks out of it or even longer!”.


1 Always use ice-cold water for rinsing. This keeps the colour fresh and vibrant, although with Pulp Riot you don’t need to worry about colours transferring.

2 Utilise your colour wheel, especially if you want to create smokier or muted tones.

3 Even on a level 7/8 some colours look super pretty! Fireball (bright red) from Pulp Riot looks beautiful on a level 7.

4 Bond builders are key for longevity and an extra boosted treatment.

5 Low heat and minimal washing is key. Aftercare is so important for your clients, ideally shampooing in cold water only once or twice a week with a sulphate-free shampoo and conditioner keeps the colour looking fresher for longer!

6 Hair doesn’t need to be the perfect blonde – for some pastels and silvers/blues it needs to be, but if you don’t get a perfect lift you can still achieve some gorgeous colours!


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Film is an exciting medium for the hairdressing industry – to explore brilliant, creative stories made by hairdressers and photographers around the world, jump over to see our Colour World TV channel hosted on  which is especially designed for you! From inspirational photographic work, to behind the scenes footage, product explanations and education, you’ll find lots to interest and intrigue. You can sign up with an email and make comments and ask questions. It’s FREE to use and really worth your time. Every film you watch, the platform suggests another piece of moving artistry to feed your imagination. There is something to please everyone from colourists, to cutters, stylists to trainees and salon owners. We love it. You will, too. Now go on.. .hop over to

At Colour World UK we believe in colourists being equally important as hairdressers to the success of a salon business! Clients deserve excellent colour services, embracing the importance of a great colour consultation through to end result. We salute manufacturers and brands offering a great product innovation which enables colour technicians to explore their creativity and offer a bespoke colour to every client. We offer colour conversation and inspiration for you to browse, and respect colour-focused education and events from what’s on and where to our own Colour World UK event which support our industry and promise to do our best to bring you news and information to help you succeed.