Schwarzkopf Igora colour

The latest shades in the IGORA colour portfolio are IGORA RAW Essentials – true-to-tuft brown shades that provide maximum colour intensity and beautiful cool tone directions with a powdery matte finish. Perfect for this Winter season and with fabulous names: Earthy Clay and Ashy Cedar.  Let’s see what they can do in the style stakes?

Lesley Jennison #aliceband techniques

Inspired by suburban city life contrasted with raw nature, super-colourists Lesley Jennison has worked with IGORA’s new cool and tarnished brown shades that leave the hair with a subtle and minimalistic aesthetic. See below, her #alicebands technique enables you to blend tones in a sophisticated way, allowing colour to stand out with minimalistic, city-silk finishes. We like it!

IGORA Earthy Clay– sophisticated, earthy and dusted brown tones for an iridescent look, upgrading bare beauty. Placing horizontal ‘Alice bands’ for a unique colour transition and beautiful fusion of warm and cool shades.

“I simply love the modern looks the new IGORA Earthy Clay and Ashy Cedar shades allow me to create. They’re subtle and cool; really beautiful to work with and a completely fresh take on neutral browns…”Global Schwarzkopf Professional Colour Ambassador Lesley Jennison

IGORA Ashy Cedar– IGORA’s strongest neutralising shades with hues of petrol and facets of ashy brown for coolest brown results. See in this image how beautifully they work.

The salon-essential new shades have enriched the full IGORA portfolio with cool, matte and neutral tone directions that offer an alternative, powdery take on browns. The formula is specially designed for the need of strong neutralisation when lifting or highlighting darker bases. The unique pigment mix counteracts unwanted red/orange undertones and provides outstanding cool and matte brown results – for the perfect colour result. 


At Colour World UK we believe in colourists being equally important as hairdressers to the success of a salon business! Clients deserve excellent colour services, embracing the importance of a great colour consultation through to end result. We salute manufacturers and brands offering a great product innovation which enables colour technicians to explore their creativity and offer a bespoke colour to every client. We offer colour conversation and inspiration for you to browse, and respect colour-focused education and events from what’s on and where to our own Colour World UK event 2018 which support our industry and promise to do our best to bring you news and information to help you succeed.

Looking for some more colour inspiration? Here you go:

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