COLOR.ME by KEVIN.MURPHY launches three new toners

Inspired by the allure of a sparkling outfit and dewy skin, COLOR.ME by KEVIN.MURPHY is introducing three radiant new TONERS in CRYSTAL, GOLD and LAVENDER. Each hue is soft, shimmery and beautifully luminous.

As an expansion to the brand’s existing range of TONERS, the new shades are ideally suited for enhancing, refining or softening any hair colour while leaving the cuticle in a healthy, shiny condition.

“These fashion-forward reflective toners are the new staples of the salon. I love using LAVENDER and CRYSTAL to cool off any blonde or to filter violet or red shades to create a unique long-lasting coolness. And I’m obsessed with the new GOLD.TONER. I love using it with APRICOT to create a new neo pop of colour or with CRYSTAL for a natural sun-kissed effect with lots of shine,” said Kate Reid, Design Director.

LAVENDER: A cool violet lavender used for counteracting unwanted warmth or to add and enhance cool violet.

GOLD: Add instant warmth with a golden glow! This new TONER is suited for blondes, brunettes and even red heads for brightening, refining or delivering a sun-kissed effect.

CRYSTAL: This shine-enhancing toner can pastelise, crystalise or dilute any tone while adding luminosity and shine.


Infused with naturally nourishing ingredients like Honey, Shea Butter, Aloe and Rose Hip, these formulas leave hair in a stunningly soft condition with unbelievable shine. Antioxidants like Grape Seed Oil and Pomegranate help protect the hair from free radicals like UV light and pollution. Every COLOR.ME product is PPD free, ammonia free and developed using naturally derived ingredients such as aloe vera, honey, shea butter and pomegranate.

The LAVENDER, GOLD and CRYSTAL toners are available now.

At Colour World UK we believe in colourists being equally important as hairdressers to the success of a salon business! Clients deserve excellent colour services, embracing the importance of a great colour consultation through to end result. We salute manufacturers and brands offering a great product innovation which enable colour technicians to explore their creativity and offer a bespoke colour to every client. We offer colour conversation and inspiration for you to browse, and respect colour-focused education and events from what’s on and where, to our own Colour World UK event 2018 which support our industry and promise to do our best to bring you news and information to help you succeed.

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