Try to see home colour care as part of your service. Maintain loyalty and trust from your client by showing them how to keep their colour fresh between appointments with new Demi Color Gloss by Paul Mitchell.
A game-changer
This at-home gloss treatment revives colour super-speedily! Just three minutes to refresh a demi-colour, neutralise brassy tones, intensify reds, or pep up natural hair colour. The liquid texture makes it easy for your client to apply evenly. No need for a developer.
The Demi Color Gloss from Paul Mitchell empowers your client without undermining your skills. View it as a virtual home-visit from you that restores your client’s colour and shows them how much you care for them.
Choice of colour
Six great shades to share:
Ash: Neutralises warmth in blonde tones for that perfect cool look
Violet: Cools down brassy tones, giving you a clean, polished finish
Blue Violet: Enhances beige tones, adding softness and refinement
Pearl Ash: A go-to for toning yellow hues in light blonde hair
Natural: Boosts natural blonde & light brown tones for a soft, effortless glow.
Red: Ignites faded red tones, bringing the fire back into her hair.
Key ingredients
At the heart of The Demi Color Gloss are powerful, plant-based ingredients designed to elevate both the health and appearance of the hair.
• Soy Protein smooths the cuticle of the hair, leaving it softer and more manageable. By fortifying the hair shaft, it enhances the smoothness and shine of colour-treated hair, ensuring a sleek finish after every application.
• Plant-Based Lipids: Natural oils provide intense moisture and nourishment, helping to condition and soften the hair. The plant-based lipids work to replenish the hair’s natural moisture barrier, which is often compromised after colour treatments, leading to healthier, more hydrated strands that feel silky-smooth.
• Oleic Acid: Delivers deep conditioning benefits by penetrating the hair shaft and locking in moisture.
Usage
Demi Gloss is to be used to refresh a Paul Mitchell Demi Color. Apply after shampooing, leave on for 3 minutes, and rinse—no need for conditioner afterward. Gloss and tone made simple. Enjoy the shine and vibrancy for up to 5 washes, perfect for in-between salon visits.
