Fire up with hi-lift red

Colourists grab your tint bowls and brushes. Not only is red hair back on trend, but Osmo have made it much easier for you to achieve this fiery hue with thanks to the new Osmo Ikon hi-lift reds. Forget about lifting the hair, then having to wash the hair and colour again to deposit tone. Hi-lift reds do it all in one go – hallelujah!






However, as beautiful and bold as red is, it is the most challenging colour to maintain for your clients – meaning it’s essential that you’re using the right products and recommending the ideal at-home care products too.  Adele Clarke, OSMO IKON Ambassador explains “Red is a colour that can notoriously fade fast, so it’s as much about the prepping the right foundation from a salon colourist point of view.

Salon essential for red longevity

Osmo Ikon hi-lift red

Osmo Ikon hi-lift tint is a permanent hair dye with an altered function to other hair dyes due to its unique composition. OSMO IKON hi-lift colours contain more ammonia, more dye pigment and are mixed with a double ratio of Cream Developer.

Osmo Color Revive Intense Copper

A red re-energising 3-minute conditioning colour at-home product to help fight the fade. Intensely nourishing formula infused with avocado oil and linseed extract to protect colour fade and leave hair vibrant and glossy. The ideal in-between salon maintenance colour for your clients.

Osmo Colour Save Shampoo & Conditioner 

This at-home retail duo includes sulphate free formulations with an exclusive OSMO Anti-Fade System, plus effective protection against UV radiation and free radical damage. Hero ingredients include extract of Rose Absolute and Linseed Oil for radiant shine and lustre.

At Colour World UK we believe in colourists being equally important as hairdressers to the success of a salon business! Clients deserve excellent colour services, embracing the importance of a great colour consultation through to end result. We salute manufacturers and brands offering a great product innovation which enables colour technicians to explore their creativity and offer a bespoke colour to every client. We offer colour conversation and inspiration for you to browse, and respect colour-focused education and events from what’s on and where to our own Colour World UK event which support our industry and promise to do our best to bring you news and information to help you succeed.

Looking for some more colour inspiration? Here you go: INSPIRATION