Lived-in collection by Siobhan Haug

Spotted… A stunning “lived-in” collection by Siobhan Haug, ideal for in-salon inspiration. Share with your clients to help enhance their natural colour using Schwarzkopf Professional Igora Zero Amm.  

Igora Schwarzkopf Professional

Let’s hear from Siobhan Haug, Schwarzkopf Professional UK ambassador,  

“This shoot was all about embracing the natural nuances that run through our hair and creating a collection of looks that bounce off the page with hair full of light and shine.” 

We’re drawn to the timeless elegance of natural hairstyles, which we’re seeing more frequently in-salon – effortlessly manageable and authentically beautiful looks. 




“The four looks I created here reflect the beauty and flexibility that Igora Zero Amm gives you as a colourist. 

The consistency is dreamy, it’s great to blend between colours and it creates really even balanced colour results.”  

Sounds like an excellent mixture…   

“I love the true-to-tone nature of the shades and the light reflection it gives makes you think more of a gloss product than a permanent one.” 

Get inspired and tag us in you collection on socials @colourworlduk …We can’t wait to see what you’ve got cooking! 




Hair: Schwarzkopf Pro UK Ambassador Siobhan Haug assisted by Daniel Alexander, both of Haug London Hau, using Schwarzkopf Pro IGORA Zero Amm  

Photographer: Chris Bulezuik  

Videographer: Bella Green  

Makeup artist: Maddie Austin  

Stylist: Lewis Cameron  

Looking for some more colour inspiration? Here you go: INSPIRATION


At Colour World UK we believe in colourists being equally important as hairdressers to the success of a salon business! Clients deserve excellent colour services, embracing the importance of a great colour consultation through to end result. We salute manufacturers and brands offering great product innovation which enables colour technicians to explore their creativity and offer a bespoke colour to every client. We offer colourconversation and inspiration for you to browse, and respect colour-focused education and events from what’s on and where to our own Colour World UK event which supports our industry and promises to do our best to bring you news and information to help you succeed.