at #CWUK22


With 300+ shades, semi-, demi- and permanent colour options and a solution-driven, integrated blonding offering, Paul Mitchell® professional hair colour offer one of the most robust and vegan colour portfolios available — all delivering exceptional condition, brilliance and shine. Salon Professionals First, our commitment to the professional hairdresser has never wavered and is solidified with a 360-year trust that ensures JPMS™ will remain a privately owned, independent company for generations to come. 

Every tube of colour is made with up to 45% recycled aluminium 

+ is 100% recyclable 

+ comes in recyclable cartons + shippers 

Did you know aluminium is an infinitely recyclable material that takes up to 95% less energy to recycle than to produce new? 


Developed in Italy by top colour experts, color XG vegan cream hair colour offers the perfect fusion of coverage, reliability and shine for the results you want every time. Formulated with the unique dyesmart system, XG color ensures maximum colour penetration, resulting in greater longevity and brilliant vibrancy. A soothing blend of cottonseed oil and rice milk leaves hair shiny and healthy, for a colour that’s always predictable, always beautiful. Now there’s a smarter way to cover grey with color XG®  coversmart. Our dedicated grey coverage series features 10 new vegan shades that provide 100% durable coverage on grey, white + resistant hair, for gorgeous, natural-looking results. 

Crema XG is a rich, demi-permanent cream colour that is perfectly shade-matched to Paul Mitchell color XG for a complete service solution. Formulated in Italy, this creamy, durable vegan colour imparts depth, dimension and shine for healthy hair and long-lasting colour. This demi-permanent hair colour that conditions hair while it colours to provide incredibly rich results with exceptional shine. With gentle conditioning and no ammonia, this versatile formula sets the standard for precise performance and quick colour services. With 3 bottles sold every minute, it’s become every well-heeled colourist’s go to. 

Creating beautiful blondes can be a breeze with a variety of lightening options from Paul Mitchell. The blonding portfolio helps achieve brilliant, head-turning results every time for your highest spending and highest maintenance clients. 




At Colour World UK we believe in colourists being equally important as hairdressers to the success of a salon business! Clients, therefore deserve excellent colour services, embracing the importance of a great colour consultation through to end result.  Most of all we salute manufacturers and brands offering a great product innovation which enable colour technicians to explore their creativity and offer a bespoke colour to every client. We offer colour conversation and inspiration for you to browse, and respect colour-focused education and events from what’s on and where, to our own Colour World UK event which support our industry and promise to do our best to bring you news and information to help you succeed.

Looking for some more colour inspiration? Here you go: